Spotter Raises $200 Million at $1.7 Billion Valuation

Spotter is a company that provides independent content creators with financial solutions across digital platforms. The company helps its clients keep independence after they receive the capital needed for the growth.

The funding round was led by Softbank Vision Fund 2. Among other participants were Access Industries, HighPost Capital, CoVenture, GPS Partners, and Crossbeam Venture Partners. New funds will be used for additional video investments, a new offering of harnessing predictive technology, analytics offerings, and data-driven tools.

Spotter, based in Los Angeles, was founded by Aaron DeBovoise in 2019. The start-up supports YouTube channels with a large amount of cash, thus they can scale faster, in exchange for future ad revenue. The client list includes Dude Perfect, Aphmau, Smokin’ & Grillin’ wit AB. MrBeast and Like Nastya also had a deal with Spotter. Its library consists of a great number of videos generating 40 billion monthly minutes of watch time. “Following years of development in technology and data collection, we’re proud that Spotter has emerged as the market leader in this progression,” CEO Aaron DeBovoise.

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