Skims is a brand that creates next-generation loungewear, underwear, and shapewear. The product range includes such products as bodysuits, underwear, and shapewear for different women’s body types, giving customers right support and coverage.
The funding round was led by Lone Pine Capital. Among other investors were D1 Capital Partners, Thrive Capital, Imaginary Ventures, and Alliance Consumer Growth. After this round, Skims’s valuation increased twice in comparison with April’s $1.6 billion.
Skims, Los Angeles, was founded by Jens Grede, Kim Kardashian in 2019. The company sells its products directly to customers in online stores and in outlets that are owned by department store chains – Selfridges&Co and Nordstream. Last autumn, Skims partnered with Kim Jones, Dior artistic director of men’s and Fendi artistic director for a Fendi capsule collection. At the same time, Fendi and Skims pop-up shops were opened in London, Dubai, Toronto, Seoul, New York, Los Angeles, and Miami. Skims also participated in the design of the USA Athletes team during the Olympic Games in Tokyo. The company is going to continue partnership during the upcoming Olympics. Among the company’s ambassadors are Megan Fox, Kate Moss, Rumer Willis, Lala Anthony, and others.